Design the Gameful Game

Oct 16, 2010 at 5:51 pm by Natron Baxter

Here at Gameful, you’re not just playing the game.

You’re MAKING the game.

After all, what kind of crazy idea would it be to assemble hundreds of the worlds’ most innovative game designers and game thinkers… and NOT have them join superpowers to make the very best game experience possible?

The Design the Gameful Game group is where we’ll be joining forces to design the Gameful levels and the treat system. We’ll update this blog post with the very latest that we’re working on, so you always know just what design problem needs a moment of YOUR awesome time.

Here’s what’s on our plate now!

LEVEL DESIGN

Note: I you have not yet hatched your egg and leveled-up more than once, you might consider doing so before reading on.

The first win: Level 1

The oft-quoted rule of thumb for participation in online communities is that 1% are very active, 9% moderately so, and 90% lurk. If you define lurking as never doing anything on the site, then by having everyone complete level 1, our lurking percentage is driven to zero. Wow.

The tutorial: Levels 2 – 7

The tutorials ensure everyone knows how to use the key features of the community. And why the ‘return tomorrow’ challenge? Because we don’t want people to level-up all in one session.

Levels 8+

…But we don’t want leveling-up to be a grind, so we want you to help us design the remaining challenges so that every level feels like an awesome win. The more challenges we design together, the faster we can add them to the site.

YOUR CHALLENGE: Help design the next 10 levels of the Gameful Game. To put this challenge into perspective, we’ve already defined the highest Gameful Level, Level 100. To level up to 100, you must win a Gameful Award at the annual awards!

GO TO THE DESIGN THE GAMEFUL GAME GROUP.